Why the Best Advocates Aren't Always the Most Instructed

Legal talent doesn't automatically translate to instructions. The most successful barristers understand that visibility is just as important as ability.

The Talent Paradox

Every chambers has brilliant advocates who struggle to get the instructions they deserve. Meanwhile, less talented competitors with better visibility win the work.

The Visibility Factor

Solicitors can only instruct advocates they know about. If your expertise isn't visible where solicitors are looking, you're effectively invisible to potential clients.

Building Your Profile

The solution isn't to become a different person—it's to ensure your existing talents are properly showcased and easily discoverable by those who need them.